4 Examples of Automatic Responses for REALTORS®

— Yes, you can steal these.

If you’re setting up emails to automatically follow up with your leads, we want to help. It is funny since while doing research on the topic, we discovered that consumers are asking how to email a realtor, weird right? Here are some templates of automatic responses that let your leads know you have their information and you’ll be in touch soon:

Automatic Response for Property Requests

For sites like Zillow, Trulia, and Realtor.com

SUBJECT: "Thank You"

"Hi there — thank you for requesting property information from me today. Yes, this is an automatic message, and yes, I will be reaching out to you in person soon. Do you prefer that I email, call, or text you?
Let me know, and talk soon!"

Why this message?
This message is direct, confirms you’ve received their request, and prepares your leads for you to communicate further with them — giving you control of the conversation.

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Automatic Response for Open Houses

SUBJECT: "Thank You"

"Hi there — thank you for stopping by my open house! Did you have any unanswered questions about the property or ones like it in the area?
I’m going to stay in touch in case you need anything — and you can reach out to me anytime at (phone number)."

Why this message?
It asks an open-ended question that can garner a response, gives them full-freedom to start a conversation with you, and segues into talking about other properties...that maybe you can show them…

Tip: Get them engaged and keep the conversation flowing!

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Automatic Response for People You Meet at Events or Around Town

SUBJECT: "I’m glad we met"

"Hi there — I enjoyed talking to you the other day! I’m following up just so you have my contact information. If you ever have a question or would like to grab a cup of coffee and chat, say the word! My phone number is (phone number).
How are you today?"

Why this message?
“How are you today?” is an easy question to garner a response and continue a conversation. The offer for coffee also opens opportunities for a one-on-one conversation, which can lead to more business.

Automatic Response for Leads Through Your Website Registration Form

SUBJECT: "Checking In"

"Hi there — I noticed you registered on my website, and I hope you found the information you were looking for.
To ensure I send you the most relevant information for your needs, please let me know what best describes you:

  1. You’re looking to buy or sell your home ASAP and just need to get ready for the next steps.
  2. You’re thinking of making a move, but you’re not 100% sure.
  3. You’re simply looking at what’s available in the market out of curiosity.

Whatever your circumstances, I respect them — I’m looking forward to hearing from you, and feel free to reach out to me anytime at (phone number) if you have a question."

Why this message?
This message lets the reader know you respect their space, while also setting the stage that you will be following up in the future. It also asks open-ended questions that empower them to impact the kind of communication they receive from you. If you don’t have open-ended questions in your email follow-up now, we highly recommend including them! They’re a great way to foster conversation.

In the world of real estate, staying connected with potential clients is crucial. If you're automating your email responses, here are some handy templates that can help streamline your communication. For those who inquire about properties on platforms like Zillow, Trulia, and Realtor.com, our "Thank You" message confirms receipt of their request and prepares them for a more personal interaction. After open houses, express gratitude and invite further questions, allowing for a smooth transition into discussing other properties. When you meet people at events or around town, send a friendly follow-up message, complete with an open-ended question and an invitation for coffee. For leads through your website registration form, show respect for their preferences and provide options for tailored communication. These messages not only make your interactions more efficient but also foster meaningful conversations that can lead to valuable connections.

Need more help? Connect with an expert and start leveling up your email responses now.