Let's fix your
database nurturing.

We’ll help you deliver the right messages to the right people at the right time, leading to more conversations, closings, and commissions.

  • Watch 1st

  •  Grow Sales 

  • Attract & Recruit

Database Marketing Experts trusted by Top Agents, Teams, Brokerages, and Brands using


Your database is underperforming, and you
don't know how to fix it.

You're not sure how to organize it.

You're not sure what to send or when to send it.

You're a people person, not a techie.


We'll help organize and automate your database marketing, elevating your content from overlooked to outstanding.

Get guidance on what's possible with your existing database

Unlock the full potential of your current database with our expert guidance. Learn how to optimize and leverage your database marketing to drive better results, increase engagement, and boost your bottom line.

Learn how or have us do it with you

Whether you want to master database marketing yourself or prefer hands-on support, we offer tailored solutions to fit your needs. Our resources guide you step-by-step, or our expert team can manage the process for you, guaranteeing optimal results and seamless implementation.

Send better, more effective messages

Our AI leverages insights from hundreds of millions of sent messages, ensuring your communications spark the conversations that drive your success.

Three ways to make your database a reliable source of business


Join 20,000 'What to Say Now' subscribers and transform your database nurturing with our expert tips and fresh content ideas. 

Delivered Twice Monthly

Sign up now!


Work directly with our experts to organize, strategize, and optimize your database marketing.

From $500 per month

+ $2,500 to start

how does it work?

Dan will explain everything

Some of the people that ❤️ us

"Best Real Estate Marketing Of 2023"

"Happy Grasshopper ensures that your messaging and marketing strategies emulate your own voice. While you can still enjoy email automation, you’ll have the customization options to tailor your messages to your liking. It provides affordable fast results and works well with other tools"

Jeff Knipe

Knipe Realty

Jeff has recruited 20+ new agents after implementing Happy Grasshopper and is keeping his top producers busy with fresh messaging for their past clients and sphere.

Gary Ashton

My team’s volume grew from $184M to $236M. Happy Grasshopper was a huge part of that growth.

We have leads that are completely unresponsive, then suddenly they reply to one of our Happy Grasshopper emails.

Ben Kinney

A huge reason behind our growth is that leads I generated years ago are still closing. 

Happy Grasshopper equals ROI for my team.

Brandon Baca

Ten Oaks Real Estate

Ten Oaks Real Estate is growing rapidly in Nashville, Oklahoma City, and Dallas. Happy Grasshopper® is supporting that growth by attracting agents and helping them generate more referrals from their past clients and sphere. 

Ryan Tollefsen

I was aware of Happy Grasshopper for years, but didn't think we needed it.  Not I know, I should have done this years ago.

Keller Williams Family Reunion

Every time Happy Grasshopper exhibits at real estate events, our booth is mobbed by our members. They're excited to meet the people who've helped them have so many connections with people in their database and recruit the right agents.

Tobias Rikmus

This is amazing. I am getting replies already! It's so good I can't believe it! THANK YOU!!

Brent Dalley

Keller Williams

If you've met Brent Dalley, you like him. He's smart, kind, funny, and has a heart the size of Texas.

In this video, he pulls our chain a bit, and then goes on to explain his remarkable results using our service.

Highest Rated Real Estate Tech - 5 Stars

"Happy Grasshopper is a really terrific sales tool, agents who work with this company will find that what they teach you is almost more valuable than how they execute on their promise. They understand sales, and how to engage curiosity without satiating it. In other words, they give the recipient something of value, and promise more is on the way."

Jared James

Jared James Today

Jared James is one of the industries shining lights. He's a powerful speaker who knows how to captivate an audience and guide them to success. As he says in this video, he hasn't been shy about recommending us to his coaching clients because he knows our strategies work.

Heidi Zebro

72 Sold

Heidi is one of Happy Grasshopper's more vocal proponents. With over fifteen years experience in growing and managing brokerages, she says "Happy Grasshopper is a game changer!" We've helped her add 249 agents in less than a year.

Barry Jenkins

BH&G Real Estate

In addition to attracting and recruiting more agents, Barry tells us they are now doing 17% more business with past clients and sphere after implementing Happy Grasshopper.

Adam Karno

Asset Mutual Mortgage

After signing up with Happy Grasshopper Adam has been getting tons of replies after his first social media post using Happy Grasshopper content- "It's the little stuff that matters"

John Mangas

Happy Grasshopper's positive and powerful email content has proven to convert strangers into qualified opportunities.

Angela Pasquale

RE/MAX Northwest

At scale, large teams and brokerages rely on full time recruiters like Angela, who is a recruiter at one of the most well regarded RE/MAX brokerages in the US.

She's been amazed by how quickly Happy Grasshopper® has been able to help her start recruitment conversations.

Sara MacLennan

We met our annual recruiting goal in the first two months!

I love Happy Grasshopper!

"The best thing is the professional writers"

"Happy Grasshopper specializes in automated messaging in the real estate world, from emails and text messages to handwritten cards. As an entrepreneur looking to invest on the side, having this help can be a game changer."

"Real Estate's #1 Marketing Solution"

"Happy Grasshopper creates marketing that is personal, genuine, and starts a conversation. It allows agents to connect and create relationships with potential clients.  It's the most passionately referred service in the industry. They grow agent headcount, production, or both!"

And trusted by:

Roger Holloway

ProStead Realty

Roger is a fixture in Charlotte real estate. He's used video incredibly well and knows how to communicate in front of a camera.

He ALSO knows there is no substitute for the personal conversations Happy Grasshopper helps him have!

Kris Lindahl

Real estate has always been a people business, but technology can make it feel robotic. With Happy Grasshopper, I get the best parts of automation, and I get to showcase my personality. It's great for making real human connections.

Chance Brown

CB&A Realtors®

Chance Brown has grown from 134 to 500 agents while using hgRECRUITS™. Happy Grasshopper® is an essential part of his growth strategy and encourages others to use it– at least if they're outside his markets.

Kristan Cole

Kristan Cole Network

Kristen has used Happy Grasshopper to expand into new markets and stay top of mind. She loves how our messaging is genuine and personal, and uses it to stay connected and engaged with her sphere.

Jackie Jones

We just launched today and I got a response from someone I haven't talked to in over a year! This is awesome!!


About how Happy Grasshopper can help

Figuring out your messy “rat’s nest” of contact information

  • Your database is fragmented– contacts are spread across your phone, email, CRM, etc– and you’re having trouble getting the right data together in one place.

  • You’re unclear on how to group your contacts, and the information that’s important to track for each group.

  • You know this is costing you.

You just want it fixed so you can stop stressing about it.

Keeping in touch without being annoying

  • You’re not sure what to send, when to send it, or how long to keep sending.

  • The ‘one-size-fits-all’ content that came with your CRM feels wrong.

  • You want a complete content plan you’re proud of.

You just want this done, but doing it feels harder than it should.

Getting your systems to communicate with each other and automate the 'right things'

  • Your lead capture, routing, nurturing, and reporting systems are fragmented and leaky.

  • Your tools and data feel disconnected, the same things are named or structured differently across tools.

  • Reporting takes a lot of manual work & data cleanup.

  • The team can never seem to follow the process.

You just want to know what tools to use and how to get them set up without a bunch of manual work.

Figuring out recruitment, lead conversion, and past client & sphere nurturing

  • It’s unclear if what you’re doing now is working as well as it could be.

  • You don’t have enough time to focus on these priorities.

  • Your results aren’t predictable

You just want to know what’s wrong and what to do about it.

Constantly having to fight change

  • You’re tired of changing tools and processes only to end up back where you started.

  • The team can never quite seem to follow the process or keep their inputs clean.

  • There are always little errors or holdouts that prevent you from truly automating your database communications.

You just want to set up a process that’s actually going to work long-term and be scalable.