Turn automated outreach into 

real conversations
without sounding like a system

The Positive Reply Platform™ is follow-up that gets replies
See how it works

Free - Takes less than 3 minutes.

Replies are what turn outreach into outcomes

42,000,000+ conversations started
12,000+ agents empowered
15 years delivering results

Recognized by the Industry's Best

Most closings come from people who already know you

Staying connected only happens when people reply.

63%

of sellers find their agent via repeat or referral*
41%

of buyers find their agent via referral*
60%

Over 60% of closings come from existing relationships*

But relationships don't grow from messages sent. 

They grow from replies received

And yet, most agents rate themselves a 3 out of 10 at getting people to respond.

*Sources: NAR Profile of Home Buyers and Sellers, 2023; Real Estate Industry Survey 2024 Industry Sentiment Report

Why your database feels overwhelming

It's not that you don't have the contacts. It's that your messages aren't starting conversations.

You have contacts, but no clear way to turn them into conversations.

You don't know what to say because generic messages don't get replies.

You care about relationships, not managing another system.

The problem isn't your CRM.
It's that your messages aren't getting replies.

The good news is you're not the only one.
The better news is there's a way to get replies without switching CRMs or sounding like a system.
That's why Happy Grasshopper exists. 

Happy Grasshopper's all-in-one messaging system integrates with practically everything.

Unlock the potential of your database without changing platforms. 

Where replies begin

Happy Grasshopper works before your messages go out. It helps you set expectations, sound human, and follow through consistently so people feel comfortable replying.

Unlimited Email

Fresh Content That Fits Your Business

Text Messaging

Sent From Your Own Phone Number

Ringless Voicemail

Proven Messages, Your Voice

Social Media Posts

Ready-to-Post Content

Handwritten Cards

Easy To Send Messages

Artisan Gifts

Unexpected Personal Moments

We start real conversations from your database
using channels that support replies, not just messages

Free - Takes less than 3 minutes.

What the industry says about us

Since 2010, Happy Grasshopper has been creating raving fans.

"Innovative and impactful technology."

"The best thing is the professional writers."

"Highest Rated Tech – 5 stars" 

"Real estate's #1 marketing solution."

Pricing

Messaging that feels like you.

Get replies that turn into real conversations.

No contracts. Real human support.

How supported do you want to be?

All plans use the same messaging system. The difference is how quickly you want replies to start and how much help you want along the way.

Momentum

GET STARTED TODAY

Build consistency. Create replies. Keep moving.

Launch campaigns using our Playbooks, templates, and automation designed to start real conversations.

Momentum is built for people who want to move forward independently, with clear examples of what works and why.

Start for $19

Then $119/mo. Cancel anytime. Instant onboarding.

Includes:

  • Proven Playbooks for lead follow-up, nurture, and recruiting
  • Automation that supports real conversations
  • Live group meetings twice per week
  • Immediate onboarding wizard
  • Real human support when you need it

Concierge

GUIDED SETUP AND MESSAGING

Guidance, clarity, and confidence. Without guessing.

For people who want help deciding what to do next.

We work with you to prioritize, customize, and stay consistent, in complete alignment with your own specific priorities and goals.

This plan accelerates your success.

$500/mo

+ One-time setup to get you live quickly.

Everything in Momentum, plus:

  • 1:1 guidance and message review
  • Help prioritizing Playbooks and timing
  • Guided interpretations during live group meetings
  • Support navigating edge cases and market shifts

Enterprise

BEST FOR BROKERAGES

Connection at scale across your entire organization.

For teams and brokerages who want consistent messaging and adoption without added complexity.

Momentum becomes your foundation. We help ensure it actually works across your entire organization.

Branded platform access for agents.

Custom pricing

Works alongside your existing
CRM and workflows.

Includes:

  • Momentum for all users
  • Concierge-level guidance at the organization level
  • Centralized playbook strategy
  • Training, enablement, and rollout support

👉 Every plan includes unlimited messaging, CRM integrations, and real human support.

Why Happy Grasshopper Helps

You already have a CRM
What you need is consistent, human follow-up

Why isn't your CRM producing more replies, referrals, and repeat business?

Here's why:

  • Your CRM stores contacts, but it does not know what to say.   
  • You're busy, and follow-up always gets pushed to tomorrow.
  • You hesitate to send messages that do not sound like you.

We fix all of that. Automatically.

Every message we send sounds like you, goes out at the right time, and starts real conversations – so you can focus on what you do best.

Recruit the Right Agents.

Grow the Right Way.

Happy Grasshopper helps brokerages and teams attract high-quality agents, and helps those agents close more deals from their past clients and sphere.

With a decade of data and hundreds of millions of messages delivered, we combine strategy, messaging, automation, and accountability to create consistent recruitment conversations that convert.

Our clients don’t just grow headcount — they grow production too.

  • Add the agents you actually want
  • Start better recruiting conversations
  • Increase agent retention
  • Drive more transactions brokerage-wide

What You Can Achieve with Happy Grasshopper

Turn your database into your best growth tool.

Generate More Referrals

Relationship based messaging that keeps you top of mind and brings past clients back.

Convert More Leads

Automatic follow-up content that starts real conversations with new leads – often in minutes.

Attract the Right Recruits

Messaging that grows your team by connecting with people who are aligned with your values.

Free - Takes less than 3 minutes.

Some of the people that ❤️ us

Highest Rated Real Estate Tech
5 Stars ★★★★★

"Happy Grasshopper is a really terrific sales tool, agents who work with them will find that what they teach you is more valuable than how they execute on their promise. They understand sales, and how to engage curiosity without satiating it. In other words, they give the recipient something of value, and promise more is on the way."

"Real Estate's #1 Marketing Solution"

"Happy Grasshopper creates marketing that is personal, genuine, and starts a conversation. It allows agents to connect and create relationships with potential clients.  It's the most passionately referred service in the industry. They grow agent headcount, production, or both!"

"The best thing is the professional writers"

"Happy Grasshopper specializes in automated messaging in the real estate world, from emails and text messages to handwritten cards. As an entrepreneur looking to invest on the side, having this help can be a game changer."

Best Real Estate Marketing Of 2026

"Happy Grasshopper ensures that your messaging and marketing strategies match your own voice. While you can still enjoy email automation, you’ll have the customization options to tailor your messages to your liking. It provides affordable fast results and works well with other tools"

Trusted by:

Frequently Asked Questions

Why are you called Happy Grasshopper?

We fully admit it's not the most obvious name for a company. And yet... since 2010, it's generated a lot of curiosity about what we do.


We chose it because everyone who works in sales knows what it feels like to be treated like an insect. We figure, if you're going to be a bug, you may as well be a Happy Grasshopper.


You become one by building and maintaining great relationships with everyone you serve. That way, instead of simply hopping from one client to the next, you build a huge following of people eager to refer you to others.

Is this automated?

Yes — but human-first automation. Your messages are written by professional copywriters and sent at times that feel natural. The goal is consistency without sounding automated.

Will this sound like marketing?

No. Messages are intentionally written to feel one-to-one. Most members say it feels like something they would have written themselves – just more consistently.

Do replies come to me or the platform?

Directly to you. Replies land in your inbox or on your phone. You own every conversation and every relationship.

Do I have to write anything myself?

Only if you want to. Most members use our professionally written messages, but you're always free to edit or write your own.

Does this replace my CRM?

No. Happy Grasshopper works alongside the CRM you already use. Integrations are optional.

Get More Replies with Happy Grasshopper

Takes less than 3 minutes. No login required.