Today’s consumers are multi-media, multi-taskers. You need to be able to reach people across multiple platforms.
“85% of all online traffic comes from an offline source.” — Google uses direct mail to advertise — think you should?
An integrated strategy makes more sense than just online advertising. You can learn more about how agents are doing this with Agents of Change. It is a group on Facebook that allows agents to speak with each other about what is working in online and offline media.
Find it on Facebook by searching Agents of Change