This article by Steve Bergsman was originally posted on Inman News on August 12, 2011. An Enigma Wrapped in a Success I’m the first to admit that I
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Developing a Content Strategy that Sells — Brian Clark
You have to do content – here’s help – Brian Clark, Founder of Copyblogger and CEO of Copyblogger Media (Brian’s site Copyblogger will help you take your content
Making Money with Social Media
Katie Lance (@katielance) – CEO & Owner, Katie Lance Consulting, Social Media Strategist Michael McClure (@professionalone) – CEO, Professional One Real Estate. Robert Watson (@TopBrokerOC) – VP, Atlantic & Pacific
Capture Consumers’ Attention With Video — Darin Persinger
Need a reason to start using video? Here you go: Youtube exceeds 2 billion+ video views a day. Average person spends 15 minutes a day watching Youtube videos
Lifestyle Branding: Why it Matters — Sherry Chris
People aren’t buying homes anymore, people are buying a lifestyle. Apple and Harley Davidson are lifestyle brands. They command extreme loyalty from their consumers. Branding is all about
Pump Up Your Website With the Right Widgets — Brad Andersohn
Need some ideas for widgets? Here are Brad’s recommendations: Content Widgets Local News – twitter.com/about/resources/widgets Cooliris.com – Video Collections WalkScore.com Weather.com Google.com/translate_tools Social Widgets Facebook.com/Badges Go viral –
20 Mobile Tools That Will Make You Stand Out — Chris Smith
Chris Smith, Chief Evangelist, Inman News talks about… The 20 Mobile tools that you should consider. Local Mind – Lets you connect with strangers based on their location and
Test Before You Invest: Improving Lead Conversion — Stephen Pacinelli
A/B testing is taking to different versions of an email, a webpage, an ad, a listing, anything – and… Figuring out which version is better. Whichtestone.com – lets
You want success? Ben Kinney is having success. — Agent Reboot
Ben Kinney sells 1 and 1/2 houses a day. He just started selling real estate 6 years ago. Before that, he was a cable guy. Ben says, “Selling
Great Tools for Real Estate Agents on Google
Google has great tools, most are FREE! Here are a few must haves for agents. Picasa (FREE) – Photo tool Group Resizing Group Renaming Add to Google Maps