An Exciting New Partnership

Posted on May 4, 2012 by Dan

The past year has been incredibly exciting for all of us at Happy Grasshopper. Today I get to add to that excitement by announcing our new partnership with Virtual Results.

Many of you know this talented team. Lead by CEO Jim Marks, Virtual Results is on a mission to deliver profits for their clients through internet marketing. If you are a member of Virtual Results, this now includes Happy Grasshopper.

Starting immediately, Virtual Results is sponsoring use of Happy Grasshopper for all their clients. You can get started here.

“Combining the technology of Happy Grasshopper with Virtual Results creates a win-win situation for all of our clients,” Marks said.  “Now VR clients can send effective client emails ‘as is’ or with a little personalization, without getting bogged down on the wording of each email.”  Marks continued, “Combining our products makes it EASY for VR clients to reach their clients AND build relationships.”  “We have tested this product extensively and the contact rate is quite amazing.”

Happy Grasshopper is a totally automated keep in touch service. Our writers create fun, friendly email messages. Once every 3 weeks you simply pick the one you like and approve it for delivery.  http://happygrasshopper.com

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De-Douching the Sales Process

Posted on April 5, 2012 by Dan

I may have shocked the good people at RETSO when I re-titled my speech “De-Douching the Sales Process”. What can I say? It feels right, especially because my wife and I are shopping for a new car.

I’d like to say bad sales behavior is limited to the automotive world, but we all know plenty of “douchy” salesfolk. Maybe they’re our competition (yay!), maybe they sit next to us (ew), or maybe (gulp) it’s us.

The fact is, to the cold prospect we all start at douche.

Please join me Thursday, April 12th at 11:30am in the Empire room at RETSO. You will be inspired to move past your fears, pursue radical, exponential growth and leave douche-dom behind forever. You may even laugh. Maybe.

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Real Estate Email Marketing with Happy Grasshopper

Posted on April 2, 2012 by Celeste

We were so glad to participate in the recent Retechnology giveaway. Our winner was Agi Anderson.

This is what Agi has to say about email marketing for real estate with Happy Grasshopper: “I think that we need to communicate as often as we can with people we are going to try to transact business with, but when we are talking about real estate all the time it becomes boring. Happy Grasshopper’s has a very light-hearted approach to communicating with people that I really like.”

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Looking for a Real Estate Email Newsletter Service?

Posted on March 27, 2012 by Celeste

This article was originally published on March 10, 2012 at http://activerain.com/sanjosesiliconvalleyrealestate
 By: Kathleen Daniels
Read Original Article (Available to ActiveRain Members Only)

I finally contacted Happy Grasshopper on March 2, 2012 and asked a lot of questions!  I am not an easy sell. I was in need of an email newsletter service.

My call was transferred to Celeste who was most helpful, patient and kind. She listened as I expressed my concerns … skepticism really.  Thank you, Celeste!

Thank you ActiveRain for all the education and resources that are provided for the ActiveRain community!  The Rain ROCKS!

Celeste explained that the service is $5 for the first month. She explained that by getting started this early in March there would be two mailings my first month.  She also suggested, given my skepticism, that rather than start out by sending to my entire database, that I pick 25 people that I have not seen in a while. That would give me the opportunity to see if it is right for me or not.

Skepticism and all, I did it.  I uploaded my select database which was super easy to do.  Celeste provided me with her direct dial phone and email.  Celeste confirmed everything looked good and I would soon receive my first email to approve.

The email came through; I read it; clicked on the links; watched the video; and proceed to tell myself…I can’t send that! I looked at the alternate choice message…I can’t send that either!

The reason I felt I could not send the messages was because it did not feel like it had any of “me” in it. OK – no problem.  All I need to do is add a little “me”.

I went back to the initial email and said: “This is going to be fun.”  I added a few sentences to “personalize” the message. The message went out on schedule on March 7, 2012. As I shared with Celeste yesterday:

“I am blown away at the responses I received.  It really does create an open and non-threatening (non-selling) opportunity to engage with my database!”

One person, a past client, who unsubscribed to my previous email newsletter, responded!  This started an email dialogue.  I’m having lunch with her on Tuesday!

If you are not engaging your database with creative and fun email marketing then you owe it to yourself to get off your happy bottom and give Happy Grasshopper a try.  It truly does engage people.  If you want a good bang for your buck, Happy Grasshopper won’t break the bank … it’s truly affordable!

Happy Grasshopper – Happy Agent!

Follow up:
My second email was just sent.  I have already received 4 responses.  The emails really do create engagement – which is the purpose.  I just took a new short sale listing in direct response to the first message that went out.  My clients forwarded the Happy Grasshopper email with the name and number of their friends who need to short sale.

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Goals 2012

Posted on February 24, 2012 by Dan

Seriously folks…it’s almost March and nearly all of us have abandoned our New Years’ Resolutions.  We’re better than this right?

In this video, you’ll get specific tips from industry leaders on how to make the rest of 2012 really count.  Many thanks to Jeremy Blanton, Jared James, Roberta Ross, Mike Selvaggio, Eric Stegemann, Greg Grospitch and Chris Smith.

Let’s hold each other accountable.  Post a goal in the comments below – telling others is one of the best ways to get the leverage you need to maintain your progress.  :-)

Posted in On Entrepreneurs, Stuff that Works!, Stuff we've learned from REALTORS® | 1 Comment